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Thermomix TM7 × OnTrack Studio

Six Recipes. One Product. Zero Compromise on Quality.

Consumer TechF&BProduct LaunchTaiwan

CLIENT

Vorwerk — Thermomix TM7

INDUSTRY

Consumer Tech / F&B

SCOPE

6 Recipe Videos

MARKET

Taiwan

Thermomix

The Brief

Vorwerk was launching the Thermomix TM7 in Taiwan and needed content that demonstrated the product's capabilities through real cooking. Six recipes, straight from the TM7's own recipe book — each one produced as a standalone short-form video showing just how effortless the cooking process is.

Our Approach

👨‍🍳

Professional Chef

We partnered with a professional chef to prepare each recipe on camera — ensuring every dish looked as good as it tasted and reflected the quality of the TM7.

🎬

Product-First Filming

Every shot was designed to highlight the TM7's ease of use — the controls, the process, the result. Simple. Clean. On-brand.

📖

Recipe Book Faithful

All six recipes came directly from the TM7 recipe book. The videos show viewers exactly how simple it is to recreate restaurant-quality dishes at home.

The Work

Ice Cream

Chicken & Mushroom Rice

Steamed Tofu with Shrimps

Orange and Berry Cake

Lemonade

Tomato Pasta